Q1 2024 Performance of Top Fitness Apps in Australia on iOS

In the first quarter of 2024, the fitness and weight loss category saw varying performances among the top apps on the iOS platform in Australia. Data provided by Sensor Tower offers insights into how these apps trended in terms of downloads, revenue, and weekly active users.

MyFitnessPal: Calorie Counter experienced a decline in revenue from $124K in the first week of January to about $79K by the end of March. Downloads also decreased from roughly 11K to 5K, while weekly active users dipped from 317K to 241K.

For Strava: Run, Bike, Hike, revenue started at $101K and saw fluctuations, ending the quarter at a higher note with $102K. Downloads began at close to 13K, peaking at 14K in the second week of January, and slightly increased to 10K by March's end. The app's weekly active users showed resilience, maintaining a steady base around 180K.

Kic: Health, Fitness & Recipes showed a revenue trend starting at $87K and ending the quarter at about $35K. Downloads saw a decrease from approximately 2.3K to 648, and weekly active users saw a minor decline from 3.9K to 3.4K.

Runna: Running Training Plans had a more stable quarter, with revenue starting at $26K and ending at $40K. Downloads showed a small decline from 4.9K to 2K, while weekly active users remained relatively steady, hovering around 9.7K by the quarter's end.

STEPN had an interesting quarter with a significant spike in revenue in the second week at $109K, followed by a dip and a slight recovery to $30K by March's end. Downloads were negligible, and weekly active users fluctuated, ending at 778.

For more detailed insights on the performance of these iOS fitness applications in Australia, Sensor Tower's comprehensive data and analytics platform can provide further information.